We are about eating better. Our goal is to capture the world's food knowledge and distill it to help you make informed choices at the store and in the kitchen.


  • Ianko Ignatiev

    Ianko Ignatiev

    Business Development and Partnerships

    “Making knowledge and information ubiquitous really excites me. This is what semantics and internet can do best – decipher information and bring it to everyone’s doorstep.”

  • Victor Penev

    Victor Penev

    Helping All Others Do Their Work

    “Our wide-eyed aspiration is to help everyone on Earth eat better. We dream of digital executive chefs, virtual nutritionists and smart stoves.”

Our team has a strong background in semantics, search, math, web and mobile technology, and design.